Based on Service-Oriented Government Theory: Research on Consumption Upgrading Responses and Public Service Optimization Throughout the Lifecycle of New Retail Enterprises Empowered by the Digital Economy
DOI:
https://doi.org/10.61360/BoniGHSS252019140706Keywords:
service-oriented government theory, digital economy, new retail enterprise lifecycle, consumption upgrade response, public service optimizationAbstract
This study, grounded in service-oriented government theory, examines how the digital economy empowers new retail enterprises to respond to consumption upgrades and optimize public services throughout their lifecycle. It analyzes the historical context of digital economy empowerment for new retail enterprises, exploring how they meet consumer demands through digitalization, intelligentization, and omnichannel integration to address consumption upgrades. It also outlines specific measures for public service optimization, such as establishing government cloud platforms and enhancing big data monitoring systems. The study aims to reveal the transformations brought by the digital economy to new retail enterprises and how service-oriented governments can support business development and drive consumption upgrades through public service optimization, providing theoretical references for practical applications and policy formulation in related fields.
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Copyright (c) 2025 Jinquan Jia, Hefeng Song, Xue Wang
This work is licensed under a Creative Commons Attribution 4.0 International License.
