Journal of Global Humanities and Social Sciences
2737-5374
2737-5382
BONI FUTURE DIGITAL PUBLISHING CO.,LIMITED
https://ojs.bonfuturepress.com/index.php/GHSS/article/view/9
1
1
2020
2025-07-28
Analysis on the Change of Enterprise Marketing Management in the Era of Network Economy
Zheng Wang
This paper discusses the reform of enterprise marketing management under the background of network economy, understands the influence of the development of network economy on enterprise marketing management, and discusses the measures to promote the reform of enterprise marketing management. Hope to further improve the level of marketing management for its healthy development.
network economy,enterprise marketing management,change
10.47852/bonviewGHSS2021010105
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